Rolex DateJust is the classic dressy watch. This luxury icon is the modern symbol of the traditional timepiece, a fashion accessory that mixes peerless aesthetics with outstanding functions. Its lasting design transcends into a true example of exquisite style and subtle elegance. The DateJust defies conventions and restrains by boosting an enduring look that has spanned eras, becoming one of the most recognizable and popular watches on the planet.
In a continuous search for improvement and innovation, Rolex has developed and introduced in 1945 the world’s first wristwatch with an automatically changing date function. This certified, self-winding chronometer model is very appreciated by men with a preference for elegant and sophisticated timepieces. Its dressy appearance and fine choice of materials are the attributes that makes it suitable for classy attires.
The original Rolex Oyster Perpetual DateJust was launched with a 36 mm diameter case which at that time was considered the ideal size for a classic men’s watch. The increasing popularity of the DateJust replica watches collection determined the brand to create smaller men and ladies versions. The mid-size men’s size model measured 31 mm in diameter while the ladies model was 28 mm. The discrete dimensions of the DateJust represent an essential characteristic of this Rolex line.
In 1955, Rolex launched the Turn-o-Graph model that was basically a model which commemorates US Air Force pilots that were part of combat missions. This special edition watch has received the nickname “Thunderbird” and it featured a metallic rotating bezel with raised 60 minutes Arabic numerals that served for measuring time intervals. One of the most important achievements of this model is that it was won by Chuck Yeager when he broke the sound barrier for the first time. As a matter of fact, this timepiece served as inspiration for the creation of the Rolex Explorer, Rolex Submariner and Rolex Sea Dweller. All these watches have the same style of date aperture and rotating bezel that measures elapsed time.
Launch of the Oyster Perpetual DateJust II
In 2009, the brand surprised the watch world by launching the Oyster Perpetual DateJust II, an upgraded design that featured a larger case and an improved automatic movement. The new model had a 41 mm diameter case and it was presented with steel and yellow, white or rose gold Oyster bracelet. The classic style was offered with Rolex’s two classic bracelets: Oyster and Jubilee.
Numerous celebrities have been photographed wearing a Rolex on their wrist. This sleek and elegant timepiece is a real attention grabber and style icon. It emphasizes good tastes, wealth and a high social status. It has also been seen in some notable films. Patrick Bateman wore the Rolex DateJust 16013 in the movie “American Psycho” and a couple of male characters wore a DateJust in the movie “The Informers”. Both of these films are adaptations of Bret Easton Ellis novels. Bill Murray is another fan of the who used a black dial version in “Lost in Translation”. Also, the notorious Paul Newman sported a fabulous DateJust in “Color of money”.
The Rolex DateJust is a stunning timepiece that offers a rich palette of color and material combinations which perfectly reflect the style and personality of its wearers. The elegance is equaled only by its impressive accuracy and functional performances.